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Path 02 · The full picture

How we build a brand the machines can't ignore.

Six phases. One outcome: your brand becomes the answer. Scroll through exactly what we do, then start when you're ready.

Scroll to walk the scope ↓

01

Entity Audit & Baseline

We ask the engines what they already think you are (ChatGPT, Gemini, Perplexity, Google AI Overviews) and map every gap, contradiction and blind spot.

  • Visibility scan across the major engines
  • Share-of-voice vs competitors
  • Contradiction & hallucination log

→ AI Visibility Baseline

02

Identity & Knowledge Graph

We define who you are in a language machines trust: one canonical identity, expressed consistently across every surface an engine cross-checks.

  • Canonical identity, in machine language
  • Knowledge-graph groundwork
  • Profiles & listings, brought into agreement

→ Canonical Entity Graph

03

Authority & Evidence

Models cite what the world corroborates. We build the evidence layer (reviews, case studies, founder-led expertise, and third-party mentions) that turns claims into facts.

  • Review & sentiment program
  • Sourced case-study library
  • PR, expert & founder visibility

→ Proof Engine

04

Answer-Ready Content

We rewrite your knowledge into passages an engine can lift verbatim: direct answers, comparisons, and definitions, structured for the machines doing the reading.

  • Answer-first passages
  • Question & comparison coverage
  • Structured for AI crawlers

→ Citable Content System

05

Distribution & Citations

Being right isn't enough. You have to be everywhere the model reads. We seed and earn citations across the sources that feed the answer.

  • Placements on sources engines trust
  • Community & expert presence
  • Authoritative inbound citations

→ Citation Footprint

06

Measurement

We track the only metric that now matters: how often, and how favourably, you appear inside AI answers, and we compound it month over month.

  • Mention & citation tracking
  • Share-of-model trendline
  • Monthly entity-health report

→ Share-of-Answer Dashboard

Built from zero

Two entities that didn't exist in search a year ago.

A compliance platform and a GenAI studio: from no search presence to seven-figure impression counts.

HR & compliance platform United States · 9 months

From zero search presence to 2.74M impressions, with compliance answers ranking #1–2 against incumbents and .gov pages.

0 → 2.74M impressions in 9 months
#1–2 for state-level compliance answers
Pos. 9 average position, from nowhere
Read the full story
AI development studio Global · 6 months

A new brand in the loudest category on earth: 0 → 1.13M impressions, now surfacing for the category's head terms.

0 → 1.13M impressions in 6 months
~15K/day impressions, up from zero
Top 10 entering for category head terms
Read the full story

Now you know the work.

Ready to see your baseline?

One quick step:

Start your Entity Audit.

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