The GEO Blog
Insights, strategies, and expert guides to help you dominate your industry and stay ahead of the curve.
Google retired FAQ rich results in May 2026 and pulled the docs in June. Schema.org defines 823 types and Google renders about 25. Here is which markup still earns something, what schema does now that answers sit above the links, and how to add JSON-LD that machines actually read.
Read articleAny crawler hands you 200 issues. Here is the 12-point SEO audit in the order the failures actually stack, what to fix today versus this quarter, and the two AI visibility checks that did not exist a year ago.
Blocking GPTBot does not block ChatGPT search. Every major AI vendor now runs separate bots for training, search, and live user fetches. Here is the bot-by-bot list of what to block, what to leave alone, and what changes under Cloudflare on September 15, 2026.
What domain authority is, whether Google actually uses it, DA vs DR vs Authority Score, what counts as a good score in your niche, how to check it free, and 7 steps to increase it.
Toxic backlinks and how to run a backlink audit: what a toxic link is, how to check for bad backlinks, when to disavow (and when not to), and how to keep a clean, defensible profile.
Free backlinks that actually work in 2026: the legit categories (Web 2.0, directories, communities, roundups), how to pick ones that fit your niche, and the free links to avoid.
Do backlinks still matter in 2026? Yes, on two surfaces: Google rankings and AI citations. What makes a high-quality backlink, how links and brand mentions work together, and how to earn them.
What is anchor text? A plain-English guide with examples: the 6 anchor text types, a safe distribution ratio, over-optimization risk, and how anchors fit link building and AI citations.
How to build backlinks in 2026: the six tactics that still work, what makes a link worth building, how to get backlinks for free, and the mistakes that get you penalized.