Prompt tracking set design
20 to 40 prompts built from your buyers' real questions across the funnel, not vanity queries. This set becomes the yardstick for every month that follows.
GEO Audit
Before you optimize for AI, measure what it already believes.
A GEO audit runs your brand through the five major AI answer engines with a tracking set of 20 to 40 real buyer prompts, then scores what comes back: how often you're mentioned, how often you're cited, what the machines get wrong, and which competitor is eating your share of the answer. The baseline every serious GEO engagement starts from.
89.8% of brands have zero AI visibility today. Most don't know it, because nobody has measured
5 engines ChatGPT, Perplexity, Google AI Overviews, Gemini, and Claude, scored in one baseline
20-40 buyer prompts in your tracking set, mapped from how your customers actually ask
Why it matters now
You can't win a channel
you've never measured.
Rank trackers tell you nothing here. The overlap between Google's top 10 and what AI engines actually cite has fallen to around 38%, so a page-one ranking says almost nothing about whether ChatGPT recommends you. Meanwhile 93% of Google AI Mode sessions end without a click. The only way to know where you stand in the channel your buyers moved to is to ask the engines directly, systematically, and score the answers.
Presence: are you in the answer?
Mention rate, citation rate, and share-of-voice across all five engines, benchmarked against the three competitors machines currently prefer. One number your whole team can rally around.
Accuracy: is the answer right?
LLMs hallucinate pricing, merge you with competitors, and repeat stale facts. We log every contradiction and wrong claim, because a wrong answer about your brand costs more than no answer.
Readiness: can machines even read you?
Rendering, schema coverage, AI crawler access, and entity clarity, scored as the technical half of the baseline. This is what decides whether the fixes that follow will actually land.
What's included
The full baseline, not a screenshot of ChatGPT.
Five-engine visibility sweep
Every prompt run across ChatGPT, Perplexity, AI Overviews, Gemini, and Claude. Mentions, citations, sentiment, and position-in-answer, all logged and scored.
Competitor share-of-voice
Who the engines cite instead of you, from which sources, and why. The citation gap becomes the campaign plan.
Hallucination & accuracy log
Every wrong claim the engines make about you, documented with the prompt that triggered it. The reputational risk register most brands have never seen.
Technical & entity readiness
Core Web Vitals, rendering, schema coverage, AI crawler access, and entity consistency, scored by impact. The classic SEO audit is folded in here, not sold separately.
Prioritized 90-day roadmap
Findings ranked by effort against expected visibility gain. What to fix first, what to build next, and what to ignore. Yours to run anywhere, including without us.
How the work runs
The audit arc. Four moves, two weeks, one baseline.
First
Frame the question set
We mine your buyer conversations, search data, and category patterns to build the prompt set. Get this wrong and every downstream number measures the wrong thing.
Sweep
Run the engines
Every prompt, every engine, logged raw. No cherry-picked screenshots. You see the answers exactly as your buyers do.
Diagnose
Explain the scoreboard
Why cited brands get cited: their sources, their entity clarity, their content structure. The gap between you and them, itemized.
Deliver
Baseline & roadmap
One report: scores, gaps, accuracy log, and the 90-day fix order. Every later engagement reports against these exact numbers.
Client Outcome
What a measured baseline unlocked for an enterprise lender.
From the results library: measured performance across a full engagement window.
1.47M organic clicks in five months, holding an average position of 6.2 across 76.8M impressions.
1.47M organic clicks in 5 months
76.8M search impressions
6.2 average position, site-wide
Read the full story“The numbers moved at a scale our paid team noticed. Organic is now a line item in acquisition planning, not a footnote.”
Straight answers
Questions we
get asked first.
No sales spin. If the honest answer is "it depends," we tell you what it depends on.
- What is a GEO audit?
- A GEO audit measures how visible your brand is inside AI-generated answers. It runs a fixed set of buyer prompts across engines like ChatGPT, Perplexity, Gemini, and Google AI Overviews, then scores mention rate, citation rate, share-of-voice, sentiment, and factual accuracy, alongside the technical and entity signals that explain the scores.
- How is a GEO audit different from an SEO audit?
- An SEO audit checks how you perform in ranked search results. A GEO audit checks how you perform inside synthesized AI answers, which draw on different signals and different sources. Ours includes the technical SEO audit as one component, because broken rendering and missing schema cap both channels at once.
- What if the audit shows we have zero AI visibility?
- That's the most common result: 89.8% of brands are invisible in AI answers today. Zero is a starting line, not a verdict. The audit shows exactly which gaps cause it, which competitors fill the space, and which fixes move the number first.
- Do I need a GEO audit if my Google rankings are strong?
- Yes, and you might need it most. The overlap between Google's top 10 and AI citations is roughly 38%, so strong rankings routinely coexist with zero AI presence. Ranking well makes you a fast fix, not a safe one.
- How often should a GEO audit be repeated?
- The full baseline once, then monthly tracking against the same prompt set. AI answers shift constantly as models retrain and retrieval sources change, so a one-off audit decays fast. That's why monitoring is built into every engagement.
Keep exploring
Ready when you are
Find out what AI actually says about you.
Free GEO audit to start: your mention rate, your citation gaps, and what the engines get wrong, measured across real buyer prompts. 90 seconds to begin.
Start your free GEO audit